The A – Z Of Real Followers On Instagram

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We’ve been talking lately about how exactly to boost your business marketing with Instagram. Unlike what lots of people still believe, Instagram isn’t just a fun app where you can post food, holiday and family pics.

Instagram has turned into a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.

A note of caution: there are several people on the market who promise to cultivate your Instagram followers by the thousands, but beware. A lot of them use fake accounts developed by bots to inflate your numbers.

These types of followers have zero value. Actually, they are able to even be dangerous, wanting to steal your password or photos or infect you with a virus.

Based on the data security company Imperva, these bad bots account for 28.9 % of bots on Instagram.

The easiest method to build your Instagram followers is by being authentic to your brand and your audience.

Here are 3 tips to help you to get real Instagram followers:

Tell a tale with Hashtags

It’s great to use your business name as a hashtag, but you have to think beyond that.

If you want to use your Instagram posts to obtain followers, use other hashtags that tell the story of the image you’re sharing. You need to start a conversation when you’re sharing posts for things such as:

Events

Promotions

Contests

Product launches

A good example of a brand would you this well is @Tostitos. They utilize the hashtag #GetTogetherAlready to encourage people to get together and share their chips, and to use the hashtag when they share photos of these meetups.

By using engaging, relevant hashtags, you will be discovered in Instagram searches and hopefully build-up followers on Instagram.

Get Creative

Instagram is all about photos, so many people think about the caption as an afterthought.

Don’t neglect the image caption! You can generate engagement and promote sharing through the use of descriptive words which will engage, inspire and entertain your followers.

Here are some ideas to help you build up followers on Instagram together with your posts:

Use questions in your caption. Write your question at the beginning of the post in order that people see it first.

Get personal together with your post. Tell a story about yourself, or how your product helped or inspired another person.

Ask visitors to tag others. Asking visitors to tag three of their close friends or tagging someone they’re grateful for brings other potential followers into the equation.

A great example of a brand that does personal posts well may be the @NatGeo Instagram account.

They create breathtaking Instagram Stories with informative captions to educate an individual on the plight of animals all over the world.

Remember when it comes to using Instagram posts to obtain followers, it’s all about being authentic. Avoid questions atlanta divorce attorneys single post or tell an individual story that isn’t genuine.

Go Local

One of the best methods to build your Instagram followers is to get to know your neighbours!

Whether you’re creating Instagram ads or desire to promote your event in a particular area, you can see what’s happening near you by going to the search page and clicking on the Places tab.

Type in the positioning to see the geotagged posts for that area. Then visit MGM4D and recent tagged posts – not those of competing businesses, obviously – and leave a comment and even an emoji and follow the person if you like everything you see. Hopefully, this will be the start of a natural interaction.

For example, if you offer life coaching services, you could type in your location accompanied by “entrepreneurs.” Local entrepreneurs may be looking for more work and life balance or help with life goals or career challenges.

Similarly, for those who have a physical location that folks have checked into on Instagram, comment on those posters’ pictures to make sure they’re aware of your Instagram presence, and follow them.

These are the best ways to build Instagram followers the proper way: no bots, no shortcuts, just old ways to engage with your audience and turn them into followers!

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and SOCIAL MEDIA MARKETING Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support had a need to create their web business presence.

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